Dow Jones is looking for a Programmatic Specialist who can multi-task and thrive in a fast-paced, entrepreneurial environment, leading their team into success in programmatic selling. The candidate must have extensive media buyer/planner contacts at key US agencies and trading desks, and must be able to demonstrate a proven sales history, understand programmatic advertising. The candidate will also have experience and knowledge of the Programmatic market and Dow Jones set-up and product suite.
Assist and lead sales team in their vertical in selling DJ’s programmatic products.
Sell DJ’s programmatic product suite to agency trading desks and any buyers in their vertical that do not fall under a salesperson on their team.
Coordinate with AdOps and Account Management to oversee proper execution of campaigns and insure alignment with customer objectives
Develop and manage relationships with all major regional trading desks, DSPs, client direct and other programmatic buyers
Help to build sales strategy
Understand technical flow between Agency, ATD, DSP, Exchange, Supply and the nuances of running Open Market campaigns, PMPs, and Deal IDs within RTB
Drive new revenue generation via lead qualification and prospecting
Forecast and delivering revenue growth across an agency group, including negotiating trading deals and delivering on those forecasts
Travel to agencies and clients throughout territory
Experience in either Digital/Programmatic in Media, who works with agency, brands, DSPs, or ATDs
Strong understanding of Programmatic buying, online advertising, and the digital media-buying ecosystem
Must have the ability to prioritize and meet deadlines in a fast-paced environment with demonstrated initiative
Strong understanding of the digital media market and trends
Must be a self-starter, articulate and possess excellent presentation, phone, and written communication skills
Strong leaderships skills, prior management experience preferred; able to build a sales team to cover the US from scratch
Advanced skills in Word, Excel, PowerPoint, and Outlook; experience using a CRM, preferably Hubspot
Strong communication, negotiation and project management skills
Ability to build interdepartmental relationships
BA degree preferred
Dow Jones , Making Careers Newsworthy
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets .
Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, please reach out to us at TalentResourceTeam@dowjones.com. Please put “Reasonable Accommodation" in the subject line.
Business Area: MEDIA SALES
Job Category: Sales Group
Since 1882, Dow Jones has been finding new ways to bring information to the world’s top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch and Financial News.
This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.
If you are a current employee at Dow Jones, do not apply here. Please go to the Career section on your Workday homepage and view "Find Jobs - Dow Jones." Thank you.
Req ID: 24340